Well, I'm back on an airplane after a couple of days at Connections in Las Vegas.
Did my very brief presentation on how to combine your social media and website campaigns, with one suggestion that everyone have a blog on their website, link it to your Facebook page, and let the two platforms work together to get more traffic to websites.
One thing I added is to my presentation that I've neglected to include in the past is how you should "ping" the search engines occasionally to let them "know" you have fresh content. For instance, after I post this blog comment, I'll use http://www.pingomatic.com/ to inform the search engines that I have fresh content. It's a free, simple way to do a little bit more to get more traffic to your website.
For local marketing purposes, which is what you work at as a carpet cleaning or disaster restoration business owner, "pinging" like this is quick and easy and may help you get more website traffic.
So if you are engaged in carpet cleaning marketing, water damage marketing or really any type of website optimization, give it a shot. Can't hurt.
Did my very brief presentation on how to combine your social media and website campaigns, with one suggestion that everyone have a blog on their website, link it to your Facebook page, and let the two platforms work together to get more traffic to websites.
One thing I added is to my presentation that I've neglected to include in the past is how you should "ping" the search engines occasionally to let them "know" you have fresh content. For instance, after I post this blog comment, I'll use http://www.pingomatic.com/ to inform the search engines that I have fresh content. It's a free, simple way to do a little bit more to get more traffic to your website.
For local marketing purposes, which is what you work at as a carpet cleaning or disaster restoration business owner, "pinging" like this is quick and easy and may help you get more website traffic.
So if you are engaged in carpet cleaning marketing, water damage marketing or really any type of website optimization, give it a shot. Can't hurt.
